Between the dates of September 14–16, MASTERINT was in Miami, United States, for another important internationalization initiative: the Americas Food & Beverage Show & Conference 2026.
Held at the Miami Beach Convention Center, the event brings together companies, buyers, distributors, importers, and professionals from the food and beverage industry, creating an environment specifically designed to generate business and foster new commercial connections.
For MASTERINT, participating in another edition of the trade show represents much more than simply being present at a major international event. It means putting our purpose into action: connecting Brazilian companies to the world, bringing brands, products, and opportunities closer to the people who truly drive the global market.
Brazil’s Presence at One of the Americas’ Leading Industry Showcases
In this edition, MASTERINT was present with a booth in the sector project area Brazilian Suppliers, within the Brazil Pavilion, an initiative carried out in partnership between CECIEx & ApexBrasil.
Brazil’s presence at events of this importance strengthens the country’s image as a supplier of competitive, innovative products capable of meeting the demands of different markets.
Throughout the three-day event, the Americas Food & Beverage Show provided opportunities to connect with buyers, distributors, and industry professionals interested in discovering new suppliers and expanding their portfolios. The event itself also features matchmaking initiatives and B2B meetings designed to connect exhibitors with qualified buyers.
Representing Brazilian Brands in the International Market
One of the highlights of MASTERINT’s participation in 2026 was representing Brazilian brands with strong potential for international expansion.
During the trade show, the team presented products from Muvon and Tio João Rice, by Josapar, connecting these brands with new contacts, potential partners, and business opportunities.
For Victor Mellao, Executive Director of MASTERINT, participating in events such as the Americas Food & Beverage Show plays a strategic role by enabling Brazilian companies to engage directly with the decision-makers involved in purchasing, distribution, and import processes.
More than simply showcasing products, this type of presence helps companies better understand market demands, assess opportunities, build relationships, and develop markets in a structured way.
International Trade Shows as Business Platforms
Participating in an international trade show should not be viewed merely as a brand exposure initiative.
For MASTERINT, the real potential begins before the event and continues long after it ends.
Market research, commercial preparation, identification of potential buyers, meetings, relationship building during the trade show, and post-event follow-up are all part of a strategy designed to turn international presence into tangible business opportunities.
This is also the work carried out by the unit MASTERINT Promotion, which supports Brazilian companies in their participation in international trade shows and events, from initial planning through to the development of opportunities generated after the event.
Connections That Continue Beyond the Trade Show
We concluded the Americas Food & Beverage 2026 celebrating another important milestone in our international operations.
They were days filled with relationship building, learning, new connections, and opportunities to showcase the quality and potential of Brazilian brands to the international market.
Now begins an equally important stage: continuing the conversations started in Miami, strengthening relationships, and turning connections into new business opportunities.
We thank our partners, the companies we represented, buyers, and industry professionals who joined us throughout the event.
We continue creating pathways for more Brazilian companies to expand beyond their borders and build a strong, consistent presence in international markets.
MASTERINT. Connecting Your Company to the World
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