{"id":4727,"date":"2021-02-28T20:00:00","date_gmt":"2021-02-28T23:00:00","guid":{"rendered":"https:\/\/masterint.com\/?p=4727"},"modified":"2021-02-28T20:00:00","modified_gmt":"2021-02-28T23:00:00","slug":"e-business-pandemia-fortalece-marketplace-b2b-do-alibaba","status":"publish","type":"post","link":"https:\/\/masterint.com\/en\/e-business-pandemia-fortalece-marketplace-b2b-do-alibaba\/","title":{"rendered":"E-Business: Pandemia fortalece Marketplace B2B do Alibaba"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"4727\" class=\"elementor elementor-4727\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c132b18 elementor-section-boxed elementor-section-height-default elementor-section-height-default cmsmasters-block-default\" data-id=\"c132b18\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-8686c06\" data-id=\"8686c06\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-165b8e0 cmsmasters-block-default cmsmasters-sticky-default elementor-widget elementor-widget-text-editor\" data-id=\"165b8e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000;\"><em>Aumento da demanda por licenciamentos, mudan\u00e7a de setores, eventos online e novas tecnologias s\u00e3o algumas das novidades no maior Marketplace B2B do mundo, <\/em><em>impulsionando o E-Business, tamb\u00e9m conhecido por neg\u00f3cio eletr\u00f4nico.<\/em><\/span><\/p><p><span style=\"color: #000000;\">A <a href=\"https:\/\/alibrave.com\/feira-internacional-transformacao-digital-mudancas-a-vista\/\" target=\"_blank\" rel=\"noopener\">pandemia acelerou a transforma\u00e7\u00e3o digital e impulsionou mudan\u00e7as nos neg\u00f3cios<\/a>. <a href=\"https:\/\/alibrave.com\/brasil-exporta-mais-alimentos-bebidas-agro-na-pandemia\/\" target=\"_blank\" rel=\"noopener\">No Brasil, alguns setores expandiram suas exporta\u00e7\u00f5es<\/a>, mesmo em um per\u00edodo de incertezas, al\u00e9m de <a href=\"https:\/\/alibrave.com\/exportar-produtos-pela-internet-ou-feira-comercial\/\" target=\"_blank\" rel=\"noopener\">adiamentos e cancelamentos de feiras comerciais em todo o mundo<\/a>.<\/span><\/p><p><span style=\"color: #000000;\">Nesse contexto, o E-business (neg\u00f3cios efetuados por meios eletr\u00f4nicos) cresceu, incluindo os <a href=\"https:\/\/alibrave.com\/loja-virtual-mercado-online-b2b-b2c-crescem-na-pandemia\/\" target=\"_blank\" rel=\"noopener\">Marketplaces B2B e B2C<\/a>, que se transformaram <a href=\"https:\/\/alibrave.com\/mercado-virtual-top-5-tendencias-dos-marketplaces-b2b-2021\/\" target=\"_blank\" rel=\"noopener\">incorporando novas tecnologias e intercambiando refer\u00eancias entre si<\/a>.<\/span><\/p><p><span style=\"color: #000000;\">Com o <a href=\"https:\/\/alibaba.com\" target=\"_blank\" rel=\"noopener\">Alibaba.com<\/a> n\u00e3o foi diferente. O <strong>maior Marketplace B2B multisetorial do mundo<\/strong>, passou a ser mais demandado e incorporou algumas mudan\u00e7as que impulsionaram o E-business em \u00e2mbito internacional.<\/span><\/p><div><div><div><div><h5>1) Restri\u00e7\u00e3o de oferta aos Licenciados<\/h5><\/div><\/div><div><div><p>O licenciamento chamado Fornecedor Ouro (Gold Supplier) se tornou obrigat\u00f3rio. Lojas que anteriormente ofertavam produtos gratuitamente sa\u00edram do ar, elevando a qualidade no ambiente de neg\u00f3cios dentro do Alibaba.com.<\/p><\/div><\/div><div><div><h5>2) \u00cdndice de Performance se torna p\u00fablico<\/h5><\/div><\/div><div><div><p>Como cada loja online desempenha na plataforma se tornou um indicador p\u00fablico. A qualifica\u00e7\u00e3o varia em uma escala de 0 at\u00e9 5, sendo revista mensalmente.<\/p><\/div><\/div><div><div><h5>3) Movimenta\u00e7\u00e3o dos setores mais demandados<\/h5><\/div><\/div><div><div><p>Alimentos &amp; Bebidas e Agricultura foram dois setores com crescimento de demanda e atualmente ocupam as primeiras posi\u00e7\u00f5es. Moda, higiene pessoal e cosm\u00e9ticos sempre foram setores fortes dentro do Marketplace B2B. Produtos do setor m\u00e9dico-hospitalar tamb\u00e9m cresceram.<\/p><h6>Setores mais demandados no Alibaba.com em 2020<\/h6><p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/masterint.com\/wp-content\/uploads\/2022\/09\/Alibaba-2020-Setores-mais-demandados.png\" alt=\"Alibaba.com - Setores mais demandados em 2020\" width=\"671\" height=\"424\" \/><\/p><pre>Fonte: <a href=\"https:\/\/alibaba.com\/\" target=\"_blank\" rel=\"noopener\">Alibaba.com<\/a>\u00a0(*) Dados de outubro de 2020.<\/pre><div><div><h5 style=\"box-sizing: border-box; font-family: inherit; font-weight: bold; line-height: 24px; color: #394285; margin: 0px 0px 23px; font-size: 20px; letter-spacing: 0px; padding: 28px 0px 0px; font-style: normal; word-spacing: 0px; text-transform: none;\">4) Novo prazo para oferta prospectiva<\/h5><div style=\"color: #777777; font-size: 16px; font-weight: 400;\"><div><p>O per\u00edodo de ofertas prospectivas foi reduzido pela metade. Com fechamentos quinzenais, a central de demandas p\u00fablicas ficou mais ativa.<\/p><h5><span style=\"color: #394285; font-family: inherit; font-size: 20px; font-weight: bold; letter-spacing: 0px;\">5) Promo\u00e7\u00e3o de Eventos Online<\/span><\/h5><\/div><\/div><\/div><\/div><div><div><p>Outra fen\u00f4meno do E-business foi a fus\u00e3o de ferramentas e plataformas digitais. Marketplaces B2B passaram a investir em eventos online.<\/p><p>Trazendo a\u00a0<a href=\"https:\/\/alibrave.com\/feira-internacional-transformacao-digital-mudancas-a-vista\/\" target=\"_blank\" rel=\"noopener\">tecnologia de Livestream do Taobao<\/a>, o Alibaba.com passou a destacar eventos online organizados mensalmente. Repercutimos o evento de fevereiro na <a href=\"https:\/\/www.linkedin.com\/company\/alibrave\" target=\"_blank\" rel=\"noopener\">p\u00e1gina do LinkedIn do ALIBRAVE<\/a>:<\/p><\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45b7403 cmsmasters-block-default cmsmasters-sticky-default elementor-widget elementor-widget-text-editor\" data-id=\"45b7403\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><iframe title=\"Embedded post\" src=\"https:\/\/www.linkedin.com\/embed\/feed\/update\/urn:li:ugcPost:6763564017744150528\" width=\"710\" height=\"780\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-81b2327\" data-id=\"81b2327\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-833d287 elementor-section-full_width elementor-section-height-default elementor-section-height-default cmsmasters-block-default\" data-id=\"833d287\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0d3d2a2\" data-id=\"0d3d2a2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-60bd952 elementor-section-boxed elementor-section-height-default elementor-section-height-default cmsmasters-block-default\" data-id=\"60bd952\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d0d3897\" data-id=\"d0d3897\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6506267 cmsmasters-block-default cmsmasters-sticky-default elementor-widget elementor-widget-heading\" data-id=\"6506267\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Publica\u00e7\u00f5es relacionadas<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-43e3afc elementor-section-boxed elementor-section-height-default elementor-section-height-default cmsmasters-block-default\" data-id=\"43e3afc\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-afb03d6\" data-id=\"afb03d6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Aumento da demanda por licenciamentos, mudan\u00e7a de setores, eventos online e novas tecnologias s\u00e3o algumas das novidades no maior Marketplace B2B do mundo.<\/p>","protected":false},"author":1,"featured_media":4740,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[77,79],"tags":[78,80,81,82],"class_list":["post-4727","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alibaba","category-ecommerce-marketplaces","tag-e-business","tag-evento-online","tag-exportacao","tag-plataformas-digitais"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.2 (Yoast SEO v28.4) - 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