{"id":55039,"date":"2026-06-03T10:08:32","date_gmt":"2026-06-03T13:08:32","guid":{"rendered":"https:\/\/masterint.com\/?post_type=eventos&#038;p=55039"},"modified":"2026-06-04T12:26:21","modified_gmt":"2026-06-04T15:26:21","slug":"china-cultura-e-negocios","status":"publish","type":"eventos","link":"https:\/\/masterint.com\/en\/eventos\/china-cultura-e-negocios\/","title":{"rendered":"China: Cultura e Neg\u00f3cios"},"content":{"rendered":"<h3 class=\"wp-block-heading\">Descri\u00e7\u00e3o do workshop China: Cultura e Neg\u00f3cios<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">No marco do Projeto Extens\u00e3o Industrial Exportadora (PEIEX), do N\u00facleo Operacional Faculdade UNA Uberl\u00e2ndia-MG e da Ag\u00eancia Brasileira de Promo\u00e7\u00e3o de Exporta\u00e7\u00f5es e Investimentos (Apex-Brasil), o Diretor Executivo do Grupo MasterInt, Victor Mell\u00e3o, apresenta o workshop China: Cultura e Neg\u00f3cios.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A atividade relaciona aspectos culturais e mercadol\u00f3gicos e permite ao empres\u00e1rio desenvolver habilidades na condu\u00e7\u00e3o de uma reuni\u00e3o de neg\u00f3cios, e aprender mais sobre as condi\u00e7\u00f5es de acesso ao mercado chin\u00eas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As inscri\u00e7\u00f5es s\u00e3o gratuitas!&nbsp;<a href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSdItrk5dJnNhbBUECAAkW4XvCQfjItlAvpH3MmQZMzcGcbAgg\/viewform\" target=\"_blank\" rel=\"noreferrer noopener\">Clique aqui para se cadastrar<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Programa\u00e7\u00e3o<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Parte 1: Neg\u00f3cios<\/strong><br>Introdu\u00e7\u00e3o<br>Concorr\u00eancia Internacional<br>Balan\u00e7a Comercial Brasil-China<br>An\u00e1lise de PIB<br>A nova rota da seda<br>Canais de distribui\u00e7\u00e3o na China (Ex: Alimentos e bebidas)<br>Infraestrutura para importa\u00e7\u00e3o e log\u00edstica chinesa<br>Condi\u00e7\u00f5es comerciais mais comuns<br>Prioridade dos investimentos<br>IED China-Brasil<br>Destaque de investimentos chineses no Brasil<br>Considera\u00e7\u00f5es finais<\/li>\n\n\n\n<li><strong>Parte 2: Cultura<\/strong><br>Introdu\u00e7\u00e3o<br>Mi\u00e0nzi \u9762\u5b50<br>Guanxi \u5173\u7cfb<br>Outros Conceitos e base filos\u00f3fica\/espiritual<br>Dimens\u00f5es culturais<br>Conclus\u00f5es<br>Recomenda\u00e7\u00f5es gerais<br>Recomenda\u00e7\u00f5es para uma reuni\u00e3o de neg\u00f3cios<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Palestrante<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft\"><img decoding=\"async\" src=\"https:\/\/masterint.uexperformance.com.br\/wp-content\/uploads\/2017\/09\/victor-mellao-masterint.jpg\" alt=\"\" class=\"wp-image-1661\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/masterint.uexperformance.com.br\/staff\/victor-mellao\/?lang=pt-br\"><\/a>Victor Mell\u00e3o<\/strong><br>Possui experi\u00eancia de trabalho nas \u00e1reas de tecnologia da informa\u00e7\u00e3o, marketing, coopera\u00e7\u00e3o internacional, planejamento estrat\u00e9gico, com\u00e9rcio exterior, internacionaliza\u00e7\u00e3o e gerenciamento de projetos.<\/p>","protected":false},"featured_media":55032,"template":"","unidade-de-negocio":[148],"tagueamento_filter":[135],"categoria-do-evento":[133,143],"class_list":["post-55039","eventos","type-eventos","status-publish","has-post-thumbnail","hentry","unidade-de-negocio-academy","tagueamento_filter-realizado","categoria-do-evento-academy-cat","categoria-do-evento-workshops"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.2 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>China: Cultura e Neg\u00f3cios - Masterint<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/masterint.com\/en\/eventos\/china-cultura-e-negocios\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"China: Cultura e Neg\u00f3cios\" \/>\n<meta property=\"og:description\" content=\"Descri\u00e7\u00e3o do workshop China: Cultura e Neg\u00f3cios No marco do Projeto Extens\u00e3o Industrial Exportadora (PEIEX), do N\u00facleo Operacional Faculdade UNA Uberl\u00e2ndia-MG e da Ag\u00eancia Brasileira de Promo\u00e7\u00e3o de Exporta\u00e7\u00f5es e Investimentos (Apex-Brasil), o Diretor Executivo do Grupo MasterInt, Victor Mell\u00e3o, apresenta o workshop China: Cultura e Neg\u00f3cios. 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